Live streaming app

Kastr, Early-stage start-up

Lead Product Designer, Freelance 2016

Live streaming platform backed by influencers

Kastr dreamt of a better quality live streaming space and had the backing of YouTube royalty, Kurt Hugo Schneider. Working in-house with the co-founders and influencers to rapidly concept and create core engagement features and monetisation means.

Prototype iOS

New Look

Lead Product Designer, Freelance, The App Business, 2016

New Look mCommerce experience
 

From 'runway to rail' in a month, New Look adds 900 products to its digital rails each week. Working closely with the strategy team, we crafted an app proposition designed to get users spending more time on the go, shopping fresh new looks with ease.

Official F1 iOS app iPad/iPhone

McLaren Formula 1

Lead Product Designer, Freelance, The App Business, 2016

The first Official McLaren app
iPhone & iPad

Delivering a pole-winning pitch, followed up by steering a 4-star + experience onto the App Store.

DISCOVERY

Large parts of the app navigation across features revolved around discovery and interaction. I worked x-feature to help establish common interaction patterns and components.  

WEBSITE PITCH

LVMH Corporate site

Lead Product Designer, Freelance
Draft FCB, 2016

PROJECT

From 'runway to rail' in a month, New Look adds 900 products to its digital rails each week. Working closely with the strategy team, we crafted an app proposition designed to get users spending more time on the go, shopping fresh new looks with ease.