Google / Growth Engine

Learning platform

INTRODUCTION

Digital Garage started life as a pop-up in Leeds,
offering 'digital tune-ups' for small business owners interested in growing their audience and reach.

Working with+Rehab studio, I led the experience design helping create and launch the MVP, many updates beyond.

Offering free digital training across a wide range of topics, users create a tailored learning plan via a short diagnostic tool.

DETAILS

Responsive website
Material Design
A++
Live site

YEAR

2015-16

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MEET THE EVERYDAY EXPERTS
Brought to life on the platform, meet the Everyday Experts a group of individuals that achieved online success, and here to help guide others along their journey. 
DIAGNOSTIC
Tailored Learning plans are generated as the result of a short diagnostic. Content is curated from a library of topics, each with a number of video lessons and activities (tests).
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TOPIC LIBRARY
The library of available topics covered by the platform, users can browse this independently and select to add additional content to their plan. 
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TOOLS
The courses covered the use of tools beyond the Google suite. Based on the users' plan, certain tools would be recommended to explore. 
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LESSONS
To progress through topics each video lesson had a mini quiz, which needed passing before progress to the next. Further reading or interaction was recommended alongside to help increase knowledge.
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From a pop-up initiative in Leeds to an online learning platform that's recognised by the IAB that's backed by some big number:

3M+people acquired new digital skills
188K+people found a job or started a new business
32K+businesses have taken on more staff

SOURCE*
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