Google | Rehab Studio

Learn Digital skills with Google.

Digital Garage started life as a pop-up in Leeds, offering 'digital tune-ups' for small business owners interested in learning new digital skills. Outgrowing the physical space, it moved online, offering free digital training across a wide range of topics.

Working with +Rehab studio, I led the experience design helping create its earliest iterations.

• Design Direction • Material UI Design • UX Design • Responsive Design • eLearning site 
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Everyday Experts

OVERVIEW

The Google team worked with local businesses to uncover case studios, these 'Everyday Experts' heavily influenced the direction of the experience design. Simple, helpful, and characterful. Appearing across landing pages, diagnostics, topics, courses, literally, everywhere.

As the user progresses through their tailored learning plan, progress is tracked, milestones celebrated, and completion rewarded. Each of the key moments was an opportunity to encourage and motivate progress, which would culminate in unlocking a Google certificate.  

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ILLUSTRATIOS FOR THE PLATFORM
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DIAGNOSTIC, LESSONS, PROGRESS, & QUIZ SCREENS
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USER DASHBOARD WITH SUCCESS SCREEN AFTER TOPIC COMPLETION.
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Outcomes

THE PLATFORM WENT FROM STRENGHT TO STRENGTH

3M+people acquired new digital skills
188K+people found a job or started a new business
32K+businesses have taken on more staff

2016 AWARDS

Digiday Awards Europe B2B Campaign of the Year
Digiday Awards Europe Best Audience Development Platform
European Commission Digital Skill Award
Marcom Gold Award App For Training/Learning
Marcom Platinum Award Economic Development
UK Digital Experience Award Customer Experience Innovation

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DIGITAL GARAGE IN THE WILD